copyright © 2007, Pam Brame all rights reserved
How to Sell Real Estate in Mexico
But not all licensed or registered brokers or salespeople are REALTOR. The term REALTOR is a trademark
identifying real estate licensees in Mexico who are members of San Carlos Realtor Associations, SCMAR.
All SCMAR Members have Graduated and have a diploma with ISAP and are Licensed Real Estate Agents for the
State of Sonora, Mexico. AMPI (La Association Mexican de Professionals Inmobiliarios) is now affiliated with
NAR (National Association of Realtors), which means that ALL Licensed SCMAR Members of San Carlos are
REALTORS.
REALTORS adhere to a strict Code of Ethics and Standards of Business Practice. The code of ethics is a firm set
of rules, describing what kind of performance you have a right to expect from a REALTOR. It's your guarantee of
professional conduct and the best in service.
That's why many buyers and sellers turn to a REALTOR. As a member of their local real estate board, REALTORS
have their finger on the pulse of the housing market and are in daily contact with buyers potentially interested
in your home.
A REALTOR’s commitment to high standards of professional conduct works to the advantage of buyers and
sellers alike.
A REALTOR is knowledgeable about developments and trends in real estate. A REALTOR will get you the facts:
comparable prices, neighborhood trends, housing market conditions and more.
A REALTOR is committed to ongoing education to increase competence and effectiveness in real estate trading.
Every REALTOR has been trained and tested. And REALTORS are bound by a strict Code of Ethics and Standards
of Business Practice that ensure fairness to all parties in a transaction.
A REALTOR's pledge is to be honest in disclosing property information and forthright in providing the facts
needed to help you make one of the most important decisions of your life.
And remember, only a REALTOR, a member of The San Carlos/Guaymas MLS/AMPI Association, has access to the
Multiple Listing Service®, San Carlos’s most powerful real estate marketing system.
The Exclusive Listing Contract
The first formal step in marketing your property is to enter into a written exclusive listing agreement: a legal
contract that commits LONG REALTY Seaside to actively market your property for a specific period of time. It
also commits you to a pre-established marketing fee upon the successful sale of your property.
By listing your property with LONG REALTY Seaside on the MLS system you will be ensuring that your property
gains maximum exposure.
All listings on the MLS are given Internet exposure, through the www.sancarloslistings.com. This site, which is
updated each business day with new listings and changes to existing ones, enables the public to search
through all MLS listings in the San Carlos/ Guaymas area. This makes contacting the listing Salesperson easy
and convenient-from anywhere in the world.
All properties listed on MLS are also given extra Internet exposure on the Longrealty.com website & www.
worldproperties.com
Professional photographs will be taken of your home and will be produced into a Video to market on Long Realty
Seaside and Pam Brame’s website with an information description of your home, with a flyer for the clients to
print as well as a Google map with the exact location of your property here in San Carlos Sonora, Mexico. If I
feel that some staging is necessary to show and market the home to it's best potential we will sit down and
discuss what we can do to sell your home faster and for the most money. One of our team members can assit
you in your staging of your home tomake it more desirable, so that you can get the most for your home and also
sell faster. Which is what we all want.
I also place all my listings on my YouTube channel at www.youtube/user/seasidemexico.com & Long Realty
Seaside’s You tube Channel www.youtube/user/seasidemedia.com. This also gives you world wide exposure to
your video of your home. Your home will also be placed in our Real Estate Guide Magazine as well as any other
advertising that we promote our listings. Once a month our MLS/AMPI association has a Real Estate tour on all
new listings. Your home will be on the MLS tour so that all MLS agents can preview your home for their buyers.
Knowledge of what homes are on the market is essential.
Specifically, the agent has the following duties:
1. Undivided loyalty the agent must protect the principal’s negotiating position at all times, and disclose all
known facts which may affect or influence the principal’s decision.
2. To obey all lawful instructions of the principal.
3. An obligation to keep the confidences of the principal.
4. The exercise of reasonable care and skill in performing all assigned duties.
5. The duty to account for all money and property placed in an agent’s hands while acting for the principal.
You can expect competent service from your agent, knowing that the company is bound by ethics and the law to
be honest and thorough in representing a property listed for sale. Both buyer and seller can be represented by
their own agents in a single transaction.
This relationship involves the following limitations: The Agent will deal with the Buyer and the Seller impartially.
1. The Agent will have a duty of disclosure to both the Buyer and the Seller except that;
The Agent will not disclose that the Buyer is willing to pay a price or agree to terms other that those contained
in the Offer, or that the Seller is willing to accept a price or terms other than those contained in the Listing;
The Agent will not disclose the motivation of the Buyer to buy or the Seller to sell unless authorized by the
Buyer or the Seller.
The Agent will not disclose personal information about either the Buyer or the Seller unless authorized in
writing;
2. The Agent will disclose to the Buyer defects about the physical condition of the property known to the
Agent.
The properties noted in this section are recently sold and are presented here to show what people have been
willing to pay in today’s market for real estate similar to the property being evaluated.
Of course, every property is unique and there will be differences between each of them. Also, the relative
desires of the Sellers and Buyers may have been different as well as the circumstances of sale.
Preparing Your Property For Sale
First impressions count! With a small investment in time and money, we can give your property an edge over
other listings in the area when the time comes to show it to a prospective buyer.
Here are some suggestions that will help you to get top market value:
Spic & Span The First Impression
- Shampoo carpets
- Clean washer, dryer & tubs
- Clean furnace
- Clean fridge & stove
- Clean & freshen bathroom
- Clean & tidy entrance
- Ensure doorbell is functional
- Polish door hardware
The Spacious Look The Buying Atmosphere
- Clean stairs & halls
- Store excess furniture
- Make closets neat & tidy
- Be absent during showings
- Turn on all lights
- Light fireplace
- Open drapes in the daytime
- Play quiet background music
- Keep pets outdoors
General Maintenance Curb Appeal
- Oil squeaky doors
- Tighten doorknobs
- Replace burned out lights
- Clean & repair windows
- Touch up chipped paint
- Repair cracked plaster
- Repair leaking taps & toilets
- Trim shrubs
- Weed & edge gardens
- Pick up any litter
- Clear walk and driveway of leaves
- Touch up exterior paint
Now lets SELL your Home!







Direct: 011-52-622-226-1511 / Vonage: 702-953-7047/ Cell: 044-622-112-0862 Office: ASK FOR PAM 011-52-622-226-2188 / E Fax: 520-844-6555/ Toll free: 1-888-586-7388
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